About the IAB

The Internet Advertising Bureau (IAB) is the UK trade association for digital advertising, representing the UK’s leading brands, media owners and agencies.

Next Event:
Mobile Video, 04/10/2016
Next Event:

Mobile Marketing

 

Consumers are spending 43% of their online time on mobile. Mobile adspend is up 60.3% to £2.627 billion in 2015, accounting for 30.5% of all digital advertising.

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If your company is an IAB member you can access all areas of the website and book places at events and training courses at IAB member rates.

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What's on at the IAB?Explore more >

Seminar
04/10/2016
Video consumption on mobile has rapidly increased over the last five years and with this has come the exciting prospect of creating compelling mobile video campaigns. In fact ‘40% of UK respondents reported watching more video on their smartphone...
Conference
12/10/2016 to 13/10/2016
Engage 2016 will be our first two-day conference, coming October 2016 with the theme of Power & Choice.
Special
14/10/2016
NewFront 2016: Marketing in the Maelstrom
17/10/2016
Buzzfeed is looking forward to participating at the IAB UK Digital Upfronts 2016.

EU Self Regulatory Initiative

Find out more about the EU self regulatory initiative

Creative Showcase

Creativity never stands still.

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Submissions are open for 2016!