The IAB email council is made up of brands, communication, creative and full service agencies, data owners and digital marketing suppliers.
The mission of the council is to help marketers find the best role for email marketing, to engage customers and build their brands through education and inspiration. The council is made up of agencies and advertisers to create all the elements necessary to promote email marketing education, best practice, bespoke research, events, training, guides and self-regulation.
For example, working alongside the DMA we host regular Ready Steady Email workshops and networking events where delegates gain an insight into email marketing, its key benefits and best practice.
For more information or to participate please contact Chloe Burrell – chloe@iabuk.net
