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E.g., 28/04/2015
E.g., 28/04/2015

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21/04/2015
comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today announced that UKOM (UK Online Measurement Ltd), the leading voice for online audience measurement and governance for media owners, advertisers and media agencies in the UK, has signed an extension contract renewing...
09/04/2015
Nearly four in ten UK households bought a tablet in the last year. Mobile now accounts for 23% of digital ad spend and 56% of social media spend.
Mobile
31/03/2015
Research released by the Internet Advertising Bureau UK (IAB) reveals that over 80% of the top 250 UK advertisers have a mobile optimised site, with half of those being developed using responsive web design.
EDAA
16/03/2015
2014 saw strong delivery of the pan-European Self-Regulatory Programme aimed at providing citizens with greater transparency and control over Online Behavioural Advertising (OBA), according to the European Interactive Digital Advertising Alliance’s (EDAA) 2014 Activity Report published today.
Mobile Engage 2015
27/02/2015
In it’s sixth year, the IAB’s Mobile Engage conference will celebrate the power and effectiveness of mobile connectivity as well as define the limitless opportunities it offers for brands. Mobile Engage is taking place on Thursday 14th May at the Mermaid Centre in Blackfriars.
25/02/2015
AppChoices & Consumer Choice page for mobile web take control and advertising transparency beyond desktop, while delivering a consistent, independently enforceable choice experience.
24/02/2015
JICWEBS is publishing a report revealing the progress that’s been made in minimising the risk of advertising misplacement, thus improving brand safety online, since the launch of the Digital Trading Standards Group (DTSG) Good Practice Principles just over one year ago.
17/02/2015
The IAB Agency Snapshot Study also reveals that mobile is unlocking new budgets within agencies.
IAB Europe
11/02/2015
Stakeholders come together to deliver next stage of IAB Europe’s Brand Advertising Framework for European digital advertising industry
09/02/2015
The Internet Advertising Bureau (IAB UK) has released part one of a set of guidelines to help the marketing industry provide more transparency to consumers around ‘native’ advertising.

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