Press release archive

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15/04/2014
Viewability standards have been launched to provide guidance on greater accountability for brands. The standards give a green light to the industry for those wishing to trade against viewability to begin trading on the new metric for the first time...
08/04/2014
Total UK digital ad spend up 15% year-on-year to £6.3bn in 2013; Mobile ad spend doubles to break £1bn mark; accounts for £1 in £6 of digital advertising; Tablet-dedicated ad spend up 400%; 6 in 10 tablet owners say it’s their “go to” home internet...
31/03/2014
City of London Police launch Infringing Website List (IWL) to disrupt advertising revenue on illegal websites globally.
12/03/2014
Kurt Edwards, International Commercial Director at Talksport and Matt Whaley, CEO of Jemm Media have been appointed co-chairs of the IAB UK’s Audio Council.
12/03/2014
EU Parliament vote on data protection proposal constitutes a missed opportunity, says industry group. Important improvements still needed in continuing reform effort by EU institutions.
07/03/2014
IAB UK research released today reveals that a significant number (24%) of the top spending 50 UK finance brands are yet to develop a mobile strategy.
25/02/2014
IAB Europe announced today that its Board of Directors has appointed Townsend Feehan as Chief Executive Officer with immediate effect.
20/02/2014
VCCP takes top prize at the IAB's Creative Showcase Grand Prix. Elvis, AKQA, Maxus UK, Touch Fantastic, Mobile5 and Cheil Worldwide also honoured at the trade body's annual celebration of digital creativity.
11/02/2014
To coincide with Safer Internet Day, Media Smart has released a short animated film intended as a fun guide for parents and children to learn about online advertising at home.
22/01/2014
Tesco, Twitter, Weve, Google and Movement to headline IAB's biggest mobile event of the year.

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