Press release archive

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19/08/2014
Research released today by IAB UK reveals that 76% of the top 50 UK technology and telecoms brands have a mobile optimised site, however 6% have no mobile presence whatsoever.
13/08/2014
Latin America shows highest year-on-year growth, soaring 215%, with major increases coming from North America, up 122% and Europe up 90%
05/08/2014
Sir Martin Sorrell to headline IAB Engage 2014 alongside AOL, Brave, Contagious and Facebook. IAB Engage celebrates 10th anniversary with the message, “We’ve only just begun”.
29/07/2014
The Police Intellectual Property Crime Unit (PIPCU) at the City of London Police has begun replacing advertising on copyright infringing websites with official force banners, warning the user that the site is currently under criminal investigation...
11/07/2014
Latest IAB Europe AdEx Benchmark 2013 report shows that increased digital advertising spend is driven by innovation in mobile and video advertising and programmatic trading.
25/06/2014
MTM research on behalf of the IAB shows that programmatic is forecast to account for nearly half (47%) of digital display ads in 2014.
Mobile and the World Cup
09/06/2014
IAB US global research reveals that UK football fans are more likely to use their smartphone to follow the World Cup compared to fans in France, Australia and Japan
20/05/2014
Mobile display surpasses 10% share of total display for the first time, with online video breaking the €1bn barrier.
15/05/2014
IAB UK mobile audit reveals that one in three UK FMCG brands have no mobile presence. Audit reveals Clinique, Carling and Cadbury’s amongst top performing brands.
07/05/2014
IAB UK invites members to showcase their best premium digital ad offerings with launch of IAB UK Digital Upfronts.

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