'eco:Drive' by AKQA
Aimed at improving fuel efficiency and reducing CO2 emissions. Driving data is transferred from your Fiat to your computer, where you are then awarded a mark out of 100, according to how efficiently you have driven. For more on AKQA's award winning campaign.Are you an advertiser?
We are committed to ensuring advertisers are fully aware of what internet advertising can do for their brand. The IAB has represented the industry since 1997, working for all companies with online business interests. If you are an advertiser you may be eligible for complimentary membership of the IAB. Email Dan, our Membership Manager, if you are a manufacturer or service company within the UK top 100 advertising spenders to discuss how you can receive your free membership.
Advertisers are entitled to free IAB membership if they fulfill the IAB advertiser criteria:
We are committed to ensuring advertisers are fully aware of what internet advertising can do for their brand. Therefore we are delighted to offer advertisers bespoke presentations from our head of marketing Kieron Matthews. Visit our advertiser benefits page for more details.
If you have yet to join the IAB, these unrestricted, topline research facts and figures offer a great introduction to the industry:
Advertisers fulfilling the IAB criteria can attend our events for free. Be presented to by the leading experts across the spectrum of all internet marketing disciplines:
10 Dec - Seminar 21 Jan - Forum
10 Dec - Seminar 21 Jan - Forum
Familiarise yourself or further your knowledge on these essential internet marketing disciplines:
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