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Around 69 per cent of tablet owners use their devices to make a purchase every month, a new study by InMobi and Mobext has found.
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At least 73 per cent of smartphone owners use a social networking app on a daily basis, with the most popular being Facebook, according to new figures from Lightspeed Research.
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Independent mobile advertising network InMobi has launched a free, next-generation, UDID independent, conversion tracking platform for advertisers.
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Free to download on Windows, iOS and Android mobile operating systems, the new app helps mark the release of “Kinect Star Wars”, the latest game from Xbox 360 which harnesses the Kinect’s controller-free, motion-tracking technology to enable players to fight like a Jedi.
Blog entry
Ronan Shields, mobile correspondent at New Media Age, in discussion with some of the key speakers who will be appearing at Mobile Engage 2012.
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Ad impressions on InMobi's mobile ad network increased 12 per cent over the first quarter of 2012, compared to the last three months of 2011, to reach 9.5 billion.
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Around 375 million tablets are expected to be sold globally each year and 760 million tablets are forecast to be in use by 2016, according to predictions by Forrester Research.
Press release
Broadcaster Louis Theroux will be the final speaker at this year's Mobile Engage, taking place at the Grange Tower Bridge Hotel on 17th May.
Theroux joins leading figures from Twitter, Shazam, O2, WIRED magazine, Unilever, Domino's Pizzas, Debenhams and Marks & Spencer at Europe’s largest...
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In the UK, mobile accounted for 9.1 per cent of total online sales up to March 25th, which is a rise from 8.2 per cent over the Christmas period.That is compared to the US where mobile accounted for just 4.6 per cent of online sales over the same period.In March, the average amount spent on...
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These figures are included in the market research firm's new UK Internet Usage: Top Trends in Europe's Leading Digital Nation report, which also claims the UK is the leading digital nation in western Europe in terms of how many people access the internet and time spent online.The firm estimates...
