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Print this pagePrint this pageWednesday, 9 July 2008
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A new microsite juxtaposed with vibrant rich media ads confronts the misconception that the Smart car lacks any ‘real car’ credentials.

'Truth About Smart'
by Agency Republic

A new microsite juxtaposed with vibrant rich media ads confronts the misconception that the Smart car lacks any ‘real car’ credentials.
For more on Agency Republic's award winning campaign.

Are you an advertiser?


We are committed to ensuring advertisers are fully aware of what internet advertising can do for their brand. The IAB has represented the industry since 1997, working for all companies with online business interests. If you are an advertiser you may be eligible for complimentary membership of the IAB. Email Dan, our Membership Manager, if you are a manufacturer or service company within the UK top 100 advertising spenders to discuss how you can receive your free membership.

Advertisers fulfilling the IAB criteria can attend our events for free. Be presented to by the leading experts across the spectrum of all internet marketing disciplines:
16 July - Conference 23 July - Conference 6 Aug - Seminar 13 Aug - Workshop
We are committed to ensuring advertisers are fully aware of what internet advertising can do for their brand. Therefore we are delighted to offer advertisers bespoke presentations from our head of marketing Kieron Matthews. Visit our advertiser benefits page for more details.
If you have yet to join the IAB, these unrestricted, topline research facts and figures offer a great introduction to the industry:
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