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‘Foster’s new in-can bubble destroying widget’ by Play

Set inside Foster’s cans, Play developed an internet enabled scuba diving installation. Competing for a trip to Australia users were invited to destroy bubbles of their own by remote controlling the real Scuba in real time.
For more on Play's award winning campaign.

Citroen drive awareness online with AOL


 
How Citroen raised awareness for the launch of the new C3 by using a microsite on AOL with the help of their agency OMD.

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