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'eco:Drive' by AKQA

Aimed at improving fuel efficiency and reducing CO2 emissions. Driving data is transferred from your Fiat to your computer, where you are then awarded a mark out of 100, according to how efficiently you have driven. For more on AKQA's award winning campaign.

Gordon's drink to online sponsorship success


 
How Gordon's Gin used sponsorship of Chrysalis Radio's homepage to capture audience data and drive site traffic.

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