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  1. Research & case studies
    1. Case studies
      1. Automotive
        1. AOL & Citroen
        2. AOL & Ford Galaxy
        3. AOL & Volvo
        4. Ask Jeeves & MG Rover
        5. Chevrolet and BBC Worldwide
        6. Fiat and topgear.com
        7. FT.com & Mercedes
        8. Handbag & Ford Focus
        9. IAB US & Ford
        10. Mazda and Syzygy
        11. Mazda and topgear.com
        12. MSN & Mercedes
        13. Peugeot and Microsoft
        14. Wanadoo & SEAT
        15. Yahoo! & Nissan
        16. Yahoo! & Nissan Micra
        17. Yahoo! & Renault
        18. Yahoo! & Citroen
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Ozometer by Play

The campaign was created to celebrate Foster's famous ‘No Worries’ attitude. In creating the campaign, Play searched for some of Britain’s most, and least, ‘No worries’ people, celebrities and places. More on Play's award winning campaign.

Mazda boost car sales with e-mail campaign


 
Mazda use interactive agency Syzygy to produce e-mail marketing campaign aiming to increase awareness of it brand and its Sakata product range.

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