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Print this pagePrint this pageThursday, 21 August 2008
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‘Balloonacy - The Orange Balloon Race’ by Poke

The first ever Balloon Race Across the Internet. Players sign up for Balloons
that then float across sites that have been submitted by their owners. The Balloon that travels the furthest wins.
For more on Poke's award winning campaign.

Web advertising works for Columbia Tristar


 
How Columbia Tristar used a microsite and other activity on MSN to generate interest in the new Spiderman movie.

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