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'eco:Drive' by AKQA

Aimed at improving fuel efficiency and reducing CO2 emissions. Driving data is transferred from your Fiat to your computer, where you are then awarded a mark out of 100, according to how efficiently you have driven. For more on AKQA's award winning campaign.

IAB Click-thru


 
Click-thru is a monthly, indispensable round-up of the latest online industry news, delivered directly to our member’s inboxes. The IAB keeps an eye on the latest online developments, identifying the major themes and trends, to ensure our members are aware of the stories relevant to them. The email provides the headlines and the links to the information sources, delivering both a top-line snapshot, whilst providing the option to Click-thru to the full story.

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