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Nike Grid by AKQA, W+K London and Mindshare

Nike turned London streets into a running game. Participants had 24 hours to run between phone boxes positioned in 40 postcodes across London. More on the award winning Nike Grid campaign.
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Goallover

Goallover was founded in 2001 and is based in Angel, London. Since 2007, we have been developing a specialist online lead management system for the realtime validation of consumer data. The system is licensed by agencies such as BLM and PHD, advertising networks such as Unanimis, and used by brands such as T-Mobile, Orange, Avis and Citroen.
Goallover is a founding member of the IAB Lead Generation Council, and Robin Caller (MD) currently acts as Chairman of that Council.

Contact details


7 Brayfield Terrace
Islington
London
N1 1HZ

Telephone: 0207 6070 899
Fax: 0207 6070 889
Email: robin@goallover.com
Website: http://www.goallover.com
Contact Name: Robin Caller

Latest Campaign 1


A case study demonstrating a 35-50% uplift in campaign effectiveness by using the LOLA "in banner" technique for online lead generation

Download Presentation, pdf (306k)
Uploaded: 21 May 2010
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