Nike Grid by AKQA, W+K London and Mindshare

Nike turned London streets into a running game. Participants had 24 hours to run between phone boxes positioned in 40 postcodes across London. More on the award winning Nike Grid campaign.

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Operative

Established in 2000, Operative is a global organization that provides its clients with technology and services to improve all aspects of their advertising operations lifecycle, from pre-sale to collections, trafficking to reconciliation. OperativeDashboard™, an ASP software solution, is an end-to-end workflow management platform that enables media publishers to automate contract management, product packaging and pricing, inventory management, campaign reporting and revenue recognition. Operative’s client base includes The Wall Street Journal, The Economist, MSN, Tesco, iVillage, NBC Universal, and National Public Broadcasting.

Contact details

4th Floor
19 Heddon Street
London
W1B 4BG

Telephone: 0207 101 7451
Website: http://www.operative.com

Company type

Business to business, Marketing and integrated agencies, Software/technology providers

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