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'eco:Drive' by AKQA

Aimed at improving fuel efficiency and reducing CO2 emissions. Driving data is transferred from your Fiat to your computer, where you are then awarded a mark out of 100, according to how efficiently you have driven. For more on AKQA's award winning campaign.

Modem Media viral marketing for HP


 
How Modem Media helped HP create a 'Parkour' viral video to promote the message that the latest HP Compaq nx6325 notebook can make you more mobile and versatile than ever before.

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