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Wednesday, 9 July 2008
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Press
'Truth About Smart'
by Agency Republic
A new microsite juxtaposed with vibrant rich media ads confronts the misconception that the Smart car lacks any ‘real car’ credentials.
For more on Agency Republic's award winning campaign.
Press
If you have any press enquiries please
email
or call Amy Kean 07739372042.
2008
Press Archive for 2008
23 MAY 2008
:
Accelerator Media passes latest IASH audit
Media Initiatives Group’s ad networks eType and Accelerator, now full IASH members.
Read More
13 MAY 2008
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IASH appoints James Aitken as new chair
Founder and former Chair re-elected to lead council through next 18 months.
Read More
6 MAY 2008
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Thinkbox and IAB research reveals the power of using TV and online advertising together
50% of ‘tech-savvy’ population online while watching TV.
Read More
1 MAY 2008
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IAB email council repositions as e-communications council
Expanded council launches online email marketing resource and recruitment drive.
Read More
21 APR 2008
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Interact 2008 is bringing the online marketing elite to Berlin
The German Minister of trade and industry, Michael Glos, will open the trade conference in June.
Read More
14 APR 2008
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Government to review increased level of online marketing to children
Nick Stringer new Head of Regulatory Affairs at the IAB, discusses the review and why it is needed.
Read More
7 APR 2008
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UK Internet advertising expenditure grows 38% year on year to reach £2.8 billion in 2007
The latest IAB brand engagement study suggests soft drinks brands aim for 'resonance' in driving engagement with consumers.
Read More
18 MAR 2008
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JICIMS moves industry closer to establishment of online planning currency
Request For Proposals issued to UK media research companies
Read More
18 MAR 2008
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IASH membership continues to grow as 17 sales house pass latest ABCE audit
IASH introduces ‘Random Month’ audits for all members in 2008.
Read More
3 MAR 2008
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IAB study suggests soft drinks brands aim for 'resonance' in driving engagement with consumers
Online ad spend achieves three times more return on investment for soft drinks than average online budget allocations would suggest.
Read More
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