<?xml version="1.0" encoding="UTF-8"?><rss version="2.0">	<channel>		<title>RSS News Feed</title>		<link>http://www.iabuk.net</link>		<description>IAB and industry news stories</description>		<language>en-gb</language>		<lastBuildDate>Thu, 20 Nov 2008 16:07:05 GMT</lastBuildDate>		<copyright>Copyright: (C) 2005 - 2008 Internet Advertising Bureau</copyright>		<ttl>720</ttl> 		<item><title>UK surfers spend more time online </title><description>The UK has seen the biggest increase in the number of hours spent online, according to the latest research from Ofcom which analysed the digital habits of 12 industrialised nations.</description><link>http://www.iabuk.net/en/1/uksurfersspendmoretimeonline201108.mxs</link><pubDate>Thu, 20 Nov 2008 16:00:37 GMT</pubDate><author>Stuart Aitken</author><category>Online Audience</category></item><item><title>Google launches keyword tool</title><description>Google is launching a new search-based keyword tool, aimed at helping advertisers target potential customers more effectively.</description><link>http://www.iabuk.net/en/1/googlelauncheskeywordtool201108.mxs</link><pubDate>Thu, 20 Nov 2008 12:08:37 GMT</pubDate><author>News industry service</author><category>Search</category></item><item><title>Online regulation ‘a fool’s errand’</title><description>Ofcom should focus on broadband accessibility for all rather than online regulation, according to the Guardian’s director of digital content, Emily Bell. </description><link>http://www.iabuk.net/en/1/onlineregulation201108.mxs</link><pubDate>Thu, 20 Nov 2008 11:03:07 GMT</pubDate><author>Stuart Aitken</author><category>Regulation</category></item><item><title>Microsoft embraces social networking</title><description>Microsoft has announced the introduction of a new version of its Windows Live software, offering similar features to social networking sites such as Facebook.</description><link>http://www.iabuk.net/en/1/microsoftembracessocialnetworking181108.mxs</link><pubDate>Wed, 19 Nov 2008 14:26:48 GMT</pubDate><author>News industry service</author><category>Social Media</category></item><item><title>BBC Online ‘to surpass BBC2 by 2012’</title><description>The BBC’s online operation has been predicted to surpass the audience level of BBC2 within four years.</description><link>http://www.iabuk.net/en/1/bbconlinetosurpassbbc2by2012181108.mxs</link><pubDate>Tue, 18 Nov 2008 17:13:28 GMT</pubDate><author>News industry service</author><category>Online Audience</category></item><item><title>Online demographic changes</title><description>The internet is no longer a domain solely for the young and well-educated, latest research has revealed.</description><link>http://www.iabuk.net/en/1/onlinedemographicchanges181108.mxs</link><pubDate>Tue, 18 Nov 2008 15:20:47 GMT</pubDate><author>News industry service</author><category>Online Audience</category></item><item><title>Mobile to be fastest growing platform</title><description>Mobile marketing is set to grow more than any other platform in the next two years, according to the latest research.</description><link>http://www.iabuk.net/en/1/mobiletobefastestgrowingplatform181108.mxs</link><pubDate>Tue, 18 Nov 2008 14:01:46 GMT</pubDate><author>News industry service</author><category>Mobile Marketing</category></item><item><title>Online advertising ‘does not compromise privacy’ </title><description>After a lively debate in a packed Grand Committee Room at the House of Commons last night, the Parliamentary Debating Group and assembled audience voted to oppose the motion “online advertising compromises privacy”.</description><link>http://www.iabuk.net/en/1/onlineadvertisingdoesnotcompromiseprivacy181108.mxs</link><pubDate>Tue, 18 Nov 2008 12:24:54 GMT</pubDate><author>Stuart Aitken</author><category>Regulation</category></item><item><title>Obama to deliver weekly YouTube address</title><description>In a broadcasting first, US president-elect Barack Obama has announced his intention to deliver his weekly address to the nation via online video as well as radio.</description><link>http://www.iabuk.net/en/1/obamatodeliverweeklyyoutubeaddress141108.mxs</link><pubDate>Fri, 14 Nov 2008 17:51:00 GMT</pubDate><author>Stuart Aitken</author><category>Video/Web TV</category></item><item><title>British online shoppers outspending US</title><description>British online shoppers outspending US</description><link>http://www.iabuk.net/en/1/britishonlineshoppersoutspendingus141108.mxs</link><pubDate>Fri, 14 Nov 2008 17:27:57 GMT</pubDate><author>News industry service</author><category>Ecommerce</category></item><item><title>YouTube unveils sponsored videos</title><description>YouTube has launched a sponsored videos service offering marketers the opportunity to make content more visible.</description><link>http://www.iabuk.net/en/1/youtubeunveilssponsoredvideos141108.mxs</link><pubDate>Fri, 14 Nov 2008 17:24:54 GMT</pubDate><author>News industry service </author><category>Video/Web TV</category></item><item><title>Young consumers open to online branding</title><description>A study of young peoples&#39; attitudes to online branding has found that they are more willing to engage with brands online than marketers might realise.</description><link>http://www.iabuk.net/en/1/youngconsumers141108.mxs</link><pubDate>Fri, 14 Nov 2008 17:21:44 GMT</pubDate><author>News industry service</author><category>Online Audience</category></item><item><title>Google top choice for marketers</title><description>Google has overtaken Virgin as the preferred place of work for marketers, according to a new survey. </description><link>http://www.iabuk.net/en/1/googletopchoiceformarketers131108.mxs</link><pubDate>Thu, 13 Nov 2008 18:01:22 GMT</pubDate><author>News industry service</author><category>Industry News</category></item><item><title>Sky launches shopping service</title><description>Sky has launched a new price comparison website, in an attempt to gain a foothold in a lucrative, growing market. </description><link>http://www.iabuk.net/en/1/skylaunchesshoppingservice131108.mxs</link><pubDate>Thu, 13 Nov 2008 17:57:20 GMT</pubDate><author>News industry service</author><category>Ecommerce</category></item><item><title>Secretary of State commits to online self regulation</title><description>Cabinet Minister calls for industry to work together and says “Self regulation should come first”</description><link>http://www.iabuk.net/en/1/burnham121108.mxs</link><pubDate>Wed, 12 Nov 2008 16:01:04 GMT</pubDate><author>no-author</author><category>Regulation</category></item>	</channel></rss>