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'eco:Drive' by AKQA

Aimed at improving fuel efficiency and reducing CO2 emissions. Driving data is transferred from your Fiat to your computer, where you are then awarded a mark out of 100, according to how efficiently you have driven. For more on AKQA's award winning campaign.

The Buzz on your shop window online poll results


Results for "In your opinion, which area of the e-retail process needs to see the most improvement?"
Delivery and fulfillment*18%
Customer service*15%
Usability and site navigation*15%
Online advertising*25%
Online and offline integration*21%
Choice*6%
   
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