Social media council

The last few years have been fundamental in the growth of social media as it has moved centre stage, driven by consumer adoption. As such, the IAB has been working with social media networks throughout 2007 to help establish its standpoint on the medium going forward.

Of course, this is a topic that is relevant to all of our Councils and has been a regular item on all of their agendas. In 2008, on top of its continued place on the existing working groups, a taskforce will be set up for social media networks to address common issues.

To find out more or to participate please contact Amy Kean.