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  1. Internet marketing
    1. All online guides
    2. Reports & discussions
      1. Affiliate handbook
      2. Automotive
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      4. Creating a campaign
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      8. Email essays
      9. In-game report
      10. ipTV
      11. Is content the future of advertising?
      12. MMOGs and in-game advertising
      13. Mobile report
      14. Movies and the internet
      15. Movie marketing
      16. New search handbook
      17. Online behaviour
      18. Optimising your web presence
      19. Regulations
      20. Search and your brand
      21. Social media handbook
      22. Social media report
      23. The IAB Search Handbook
      24. The online creative experience
      25. Unthink your brand
        1. poll results for unthink your brand
      26. Video handbook
      27. Your shop window online
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September’s winner was AKQA with Nike’s European Championship’s campaign.

'Nike Bootcamp by AKQA'

AKQA's campaign for Nike’s European Championships. The idea was to inspire young footballers with a call to arms; Take it to the Next Level at Nike Bootcamp. Nike Bootcamp blurred the boundaries of product, branding, marketing, viral and social network in the pursuit of sporting excellence.
For more on AKQA's award winning campaign.

Poll results for unthink your brand


Results for "Where does online fit in your communication strategy?"
Doesn't get considered*7%
As an add-on*3%
Complementary to other media*34%
At its heart*55%
   
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