1. Internet
    marketing
  2. Research &
    case studies
  3. News &
    comment
  4. Events
  5. Mobile
  6. Training
    & careers
  7. IAB Member
    community
  8. Creative
    showcase
  9. Join us
  10. About &
    contact
Bookmark and Share IAB RSS FeedRSS Feed
  1. IAB UK Home
  2. /
  3. Young people
  1. Internet marketing
    1. Internet marketing guides
      1. Young people
        1. Introduction
        2. Useful young people's websites
        3. Young people's behaviour: part one
        4. Young people's behaviour: part two
        5. Targetting tips
        6. Case studies: part one
        7. Case studies: part two
*

The Ozometer by Play

Play was assigned by FOSTER’S to help celebrate the brand’s infectiously Australian, ‘No Worries’ attitude. More on Play's award winning campaign.

Young people online


The youth sector online is one of the most fickle and sought-after of target groups, with teenagers in particular forming a crucial market for big and small brands alike. This digestible handbook brings together solutions and opportunities for brands to create campaigns designed for engaging young people online.

Young people 12-24 handbook
Download the handbook in its entirety for more insights into this imperative audience.

©2005 - 2010 Internet Advertising Bureau , 14 Macklin Street, London, WC2B 5NF. T: 020 7886 8282
IAB advertising partnerAdvantage Media
  1. Jargon Buster
  2. RSS Feeds
  3. Site map
  4. Privacy
Site byRed Snapper