iAudience

iAudience is a unique interest-based digital marketing company. Our ground-breaking technology enables web owners to understand the different types of users on their site in addition to allowing them to target specific audiences with tailored digital campaigns. We collect information about anonymous individuals’ web activity, including the various sites and pages visited combined with search terms used, to determine their interests and predict which types of products and services these individuals are most likely to purchase. We then generate interest based reports interpreting user activity into meaningful and actionable intelligence on the web owner's audience, all in real time. We can realise this intelligence and plan web owners' ad spend to specific target audiences when they are actually in the market to purchase.