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E.g., 08/07/2015
E.g., 08/07/2015

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Blog entry
06/07/2015
With 50% of affiliate clicks coming from mobile devices, Kevin Edwards, Affiliate Window’s Global Strategy Director, considers what some of the new data sets mean and wonders if it’s time to consider smarter and more creative commercial models that recognise the higher funnel impact of the channel...
Blog entry
06/07/2015
Tim Elkington, Chief Strategy Officer at the IAB shares the results from the IAB’s Content Marketing and Native Advertising survey conducted at our Content & Native conference.
Press release
06/07/2015
The Internet Advertising Bureau (IAB) UK has welcomed global technology company, MediaMath, and its educational arm, the New Marketing Institute (NMI), onto its Board as the key leadership group reaches full capacity for 2015.
Blog entry
03/07/2015
Google's Product Marketing Manager, Matt Brocklehurst, blogs about the mobile apps and web, and discovers that the mobile web is not dead.
Press release
02/07/2015
IAB Europe AdEx Benchmark 2014 Full Report reveals 11.8% increase outperforming 3.0% EU GDP growth
News item
01/07/2015
The IAB has launched a two month long sale on all of its training and workshop offerings.
News item
01/07/2015
Mars Foods is experimenting with ideas on how e-commerce and programmatic channels can work together as it seeks to deliver individualised messages to mass audiences.
Press release
01/07/2015
Free content and services are being put at risk as almost one in seven (15%) British adults online are currently using ad blocking software – mainly because they find online ads interruptive or annoying – according to the Internet Advertising Bureau UK Ad Blocking report, conducted by YouGov. Over...
Blog entry
30/06/2015
Elliot York, Ooyala’s Field Marketing Manager, blogs about their latest report which shows that mobile viewing is booming globally.
Blog entry
30/06/2015
Richard Eyre, Chairman of IAB UK writes about the latest mobile ad blocking developments facing the digital industry.

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