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E.g., 29/07/2016
E.g., 29/07/2016

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IAB Believes - ad funded internet
News item
28/07/2016
The IAB UK outlines how it is working together with the industry and consumers to find viable solutions to minimise ad blocking, and thereby protect the content and services we have come to expect online for free or for little cost.
IAB Believes - Ad viewability
News item
28/07/2016
The IAB continues to work alongside its partners to develop consistent standards for ad viewability, with the ultimate aim of facilitating the trade of viewable impressions.
IAB Believes - brand safety
News item
28/07/2016
The IAB UK on why brand safety remains a key concern for the digital advertising industry and how we must work together to protect the online ecosystem.
IAB Believes - privacy
News item
28/07/2016
As the internet has continued to become more and more entrenched in our everyday lives, the notion of privacy online has once again grown in importance.
IAB Believes - tackling ad fraud
News item
28/07/2016
The IAB UK outlines the work currently being done with industry partners to develop technology and standards which are actively minimising fraud.
Press release
27/07/2016
Outlines what’s happened in the year since the launch of “IAB Believes” initiative.
News item
27/07/2016
Google has now launched extra-long, double-headline ads.
Opinion piece
27/07/2016
David Simutis, Product Marketing Manager at Sizmek talks about rich media and how the levels of creativity will improve as advertisers make use of more data signals and use better tools.
News item
26/07/2016
Amazon has been given the all clear to use drones for deliveries.
Press release
26/07/2016
The Internet Advertising Bureau UK’s (IAB) annual UK Digital Upfronts is returning for a third year in October.

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