Google has announced that it will be implementing its 'priority inbox' service for Gmail.
The service arranges a user's messages in order of importance based on the consumer's previous email reading behaviour.
Priority inbox splits messages into three sections: Important and unread, starred and everything else, to make it easier for its users to filter out the spam.
The official Gmail blog states: "Priority inbox is like your personal assistant, helping you focus on the messages that matter without requiring you to set up complex rules."
Gmail will automatically place messages in one of the three sections based on how often the user corresponds with the address in question and which messages they tend to read and reply to.
Users will also be able to mark an email conversation as important or not to ensure that the messages are placed in the correct category.
The feature will be rolled out to all Gmail users over the next week.
Google recently revealed that Gmail users in the US and Canada will be able to make free phone calls to each other.
