Following on from the Mediascope Europe: Silver Surfers Closing the Digital Divide Bulletin, this report looks specifically at UK silver surfers usage habits. The report looks at how UK adults aged 55+ are using devices includinig smartphones and...
This report utilises data from the comScore suite of UKOM approved products and covers the following areas for March 2013:
Top 10 Web Properties
Top 10 Video Properties
Top 10 Mobile Properties
Demographic Snapshot: 15-24 Age Group
Multi-platform...
This new report from IAB Europe brings you an analysis of adults aged 55+ media habbits. It will demonstrate how Europe's Silver Surfers are closing the digital devide between ages groups. Key findings include:1. 74.3m EU adults aged 55+ go online....
- The "Digital Elite" - the world's most valuable audience, a population today's marketers seek for their online habits and spending power: - The Digital Elite see 24 times more ads than the average consumer. Marketers are willing to pay an eCPM...
This report utilises data from the comScore suite of UKOM approved products and covers the following areas for February 2013:
Top 10 Web Properties
Top 10 Video Properties
Top 10 Mobile Properties
Demographic Snapshot: Women
Multi-platform and...
Digital audience overview figures from UKOM and comScore, which covers the following areas for Jan 2013:
Top 10 Web Properties
Top 10 Video Properties
Top sites visited by women
UK Olympics multi-screen consumer insights on media consumption and multi-screening across TV, mobile, tablet and computers during the Olympics in the UK from several pieces of primary research conducted by Google.Key Findings:
Following on from the Mediascope Europe: Digital First for Europe's Mums Bulletin, this report looks specifically at UK digital mum's media usage habits. The report looks at how UK mums are using devices inlcuding smartphones and tablets to access...
The E-commerce Report is an annual investigation into the global uptake and impact of e-commerce by GlobalWebIndex. The report is structured into 2 sections: 1) E-Commerce segmentation and 2) category impact.
The report provides crucial data for...
This new report from IAB Europe contains information on pan-European Digital Mums, featuring a case study from Yahoo! and Nivea Sun. The report contains additional data on the digital mums market for ecommerce and the use of smartphones, tablets...
