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E.g., 27/09/2016
E.g., 27/09/2016

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White paper
26/09/2016
Adoptions, reactions and opportunities. See the ad blocking white paper by fifty-five.
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White paper
15/09/2016
Welcome to Future Trends Volume 17 all about the evolution of mobile. Here we'll be discussing how mobile is evolving and what to expect in the future.
Case study
15/09/2016
See the whitepaper here  Brands are being forced to rethink their marketing strategies as the battle for consumer attention has pushed up advertising prices, according to a new report from TVTY.
Content and native
Standards & Guidelines
09/09/2016
This downloadable gallery provides the industry with a central reference to develop a shared understanding of the ways that content-based advertising and native distribution formats are traded and then integrated into publisher platforms.
Research
08/09/2016
The AOL Global Content Moments study reveals the key behaviours that drive modern consumers to interact with content.
Case study
02/09/2016
The Hut Group (THG) is the UK’s leading multi-website online retailer comprising of 20 programmes across five retail sectors.
Case study
02/09/2016
An agency that manages the digital advertising strategy of a well known, global supermarket approached Adform for media planning and buying for a promotional cross device campaign that synchronizes with national and regional TV advertising.
Research
02/09/2016
The IAB wanted to find out how prevalent the use of ad blocking software is in the UK, why people want to block ads and what would make them less likely to do so
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Research
01/09/2016
Research from the IAB looking at how online search, in all its forms, fits into the consumer's purchase journey and its value to customers.
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Video
01/09/2016
IAB Engage: Higher Ground took place on Thursday 15 October. Here are some of the highlights. Book for Engage 2016 here 

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