Resources library

Refine your search

Pages

Video
22/05/2015
A great video from xAd showing highlights from the IAB's sixth and final Mobile Engage.
White paper
22/05/2015
A new infographic from DigitasLBi shining a light on key aspects of digital activity in the run up to the 2015 General Election.
Video
21/05/2015
Rob Newlan, Head of Creative Shop, Instagram & Facebook interviewed by The Drum at Mobile Engage 2015.
Video
21/05/2015
Guy Phillipson CEO of IAB UK interviewed by The Drum at Mobile Engage 2015.
Video
21/05/2015
Dara Nasr, Sales Director at Twitter interviewed by The Drum at Mobile Engage 2015.
Video
21/05/2015
Hannah Buitekant, Head of Mobile at Mail Online interviewed by The Drum at Mobile Engage 2015.
Case study
18/05/2015
Premium inventory boosts increased viewability: delivers impressive brand lift. Lenovo drives brand awareness during the holiday season
White paper
18/05/2015
TubeMogul release their Q1 2015 UK figures
Mobile Programmatic FAQs
Standards & Guidelines
14/05/2015
For the first time in 2014, the IAB measured what percentage of digital display advertising was being traded programmatically. For digital as a whole, 28% of the online display market was sold programmatically in 2013.
White paper
13/05/2015
Essential reading for product management, business development and business technology leaders

Pages