White papers

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E.g., 28/06/2016
E.g., 28/06/2016

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20/06/2016
Read the latest White Paper in PubMatic's Mobile White Paper Series.
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13/06/2016
Leading mobile retailers dominate and the gap is growing: Q4 - 2015.
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07/06/2016
Welcome to Future Trends Volume 16 all about Virtual Reality (VR). Here we'll be discussing VR and what it could mean for us in the future.
31/05/2016
How do we establish meaningful and consistent measures for content-based and native advertising that underpin digital trading currencies, and which allow the industry to evaluate the effectiveness of campaigns?
20/05/2016
See Teads' latest video advertising Whitepaper
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26/04/2016
Everything's coming up mobile.
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15/04/2016
An analysis of moment marketing adoption and strategies in the UK
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11/04/2016
Now is different…We all know that the media landscape has changed.
PubMatic
30/03/2016
Amidst all the major headwinds in the digital media and advertising world, the subject of header bidding has been persistently at the heart of many industry conversations.
AdRoll State of the Industry
29/03/2016
A close look at retargeting, programmatic advertising and performance marketing.

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