Date:
Wednesday, 15 February, 2012
Time:
9:30am - 5.30pm
Location:
The IAB Offices, 14 Macklin Street, London, WC2B 5NF
Cost:
IAB Member: £510 +VAT
IAB Non-member: £600 +VAT
Advertiser: £510 +VAT
IAB Non-member: £600 +VAT
Advertiser: £510 +VAT
Enquiries:
Digital projects are like no other; whether you’re managing the production of a banner campaign, the build of a website or the development of a mobile application, each comes with its own complications.
This one day session, suitable for project managers and producers, will help delegates who are already familiar with project management understand what makes managing the production and delivery of a digital project different from offline projects.
What it will cover:
- The anatomy of a digital project
- Digital project management processes
- System descriptions and initial scoping
- A look at advanced methodologies (Agile / Prince 2 / Waterfall )
- Success criteria, ball park timings and budget guidelines
- Costing digital projects
- Creating time lines
- Types of personas and how to use them
- Techniques for capturing requirements
- Techniques for estimating
- Techniques for testing
- Putting it all together
- Top 10 tips for avoiding digital project pitfalls.
Please note we regularly update our courses with new and exciting content, so this list is more of a guide to topics rather than a detailed agenda.
Price: £0.00
Accepting bookings:
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