Google has honoured the 37th birthday of the widely popular Atari video game Breakout with a special Easter egg version of the block-smashing title in its image search.
Entertainment & Media
The Entertainment and Media sector is now the third biggest spender online, accounting for 12.6% of total online adspend (IAB PwC survey 2012).
In this section, you’ll find regular news and blogs, alongside research and case studies, designed to demonstrate how entertainment and media marketers can better use the internet to build their brands and communicate with their customers.
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Did you know
Over 80 per cent of IAB Events are free to members. Over the years, the IAB has welcomed a range of high profile speakers including Sir Martin Sorrell, Bill Gates, Stephen Fry, Jimmy Carr, Dara O'Briain and Louis Theroux.
