About the IAB

The Internet Advertising Bureau (IAB) is the UK trade association for digital advertising, representing most of the UK’s leading brands, media owners and agencies.

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FMCG Snapshot, 28/05/2015

Mobile Marketing

 

Advertisers are waking up to the potential of mobile - as seen by the fact that mobile adspend grew by 63.4% in 2014 to £1.625 billion.

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If your company is an IAB member you can access all areas of the website and book places at events and training courses at IAB member rates.

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What's on at the IAB?Explore more >

Workshop
27/05/2015
As programmatic on mobile firmly establishes itself as both an effective and efficient way of buying and selling mobile inventory it’s never been more important to understand this growing area of the market.
Seminar
28/05/2015
The consumer goods sector is now the biggest spender in terms of online advertising and accounts for 16.1% of the total spend (IAB/PwC adspend survey H1 2014).
Research Breakfast
02/06/2015
Come along to our June research breakfast where IAB members will be sharing their latest research on the industry!
Seminar
04/06/2015
If you’re a brand, agency or publisher looking to understand how to achieve the highest ROIs in digital, how to optimise your revenue streams or learn how OPM can help build new product, and bring advertisers ever closer to their consumers, this...

EU Self Regulatory Initiative

Find out more about the EU self regulatory initiative

Creative Showcase

Creativity never stands still.

That's why Creative Showcase awards digital creativity every single month.

Latest Winner

Congratulations to all our Grand Prix 2014 winners!
See them all in this video - http://www.iabuk.net/video/iab-creative-showcase-grand-prix-2014-winners