Amazon, Unilever, Waitrose confirmed for IAB Engage 2013

16/07/2013
IAB Engage promises to show delegates how to authentically interact with the 24/7 connected consumer with that all important ‘Human Touch.’

Book here: www.iabuk.net/engage2013

The IAB’s ninth annual Engage event promises to show delegates how to authentically interact with the 24/7 connected consumer with that all important ‘Human Touch.’ Engage, a UK ad industry mainstay, will take place on Thursday 17th October at the Barbican Centre.

Delegates can look forward to headline presentations from the likes of Amazon, Unilever, EVRYTHNG and Waitrose along with premier sponsors Exponential. Speakers and exhibitors will take marketers on a journey of discovery about how to engage and interact with those consumers who are now sophisticated product researchers, content creators and brand commentators – 24 hours a day, 7 days a week. 

The event, sponsored by Exponential, Exchange Lab, Quantcast, Turn, Unruly, Videology, Tremor and supported by our media partners, Brand Republic will represent the largest Engage ever with over 900 delegates, providing attendees with the chance to network and interact with likeminded businesses from across the whole industry. The event will explore how savvy marketers can create immersive digital experiences across a range of digital media and shift the conversation beyond advertising. Attendees will leave the event with practical pointers and insights from some of the industry’s most respected and influential leaders. 

IAB’s director of marketing and communications, Kristin Brewe said: “Today’s consumer-led revolution requires advertisers to leverage technology to solve consumer needs, which is why the Human Touch is such an apt theme for this year’s Engage. This year’s event promises to be bigger than ever, with discussions around ground-breaking topics like the Internet of Things. Given the power and the pace of the tech revolution, no one can afford to miss out on what promises to be a deeply informative and enriching day.” 

Niki Stoker, MD of premier sponsors, Exponential said, “IAB’s Engage is always an amazing show – not just an event but a celebration of all things digital. As a company at the heart of the "data vs creativity" debate, we're looking forward to seeing how the event explores getting that human touch through digital media. We’re thrilled to be helping make the UK’s can’t-miss digital industry event possible.”

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