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'Fill the Indigo' by AIS London
AIS created the ultimate viral music competition using both mobile and digital platforms. Rules were simple if you could fill the Indigo 02 you could win it!
For more on AIS London's award winning campaign.
Social media
Immediate Future 'Top 100 Brands in Social Media' study
Findings from the Immediate Future Top 100 Brands in Social Media study
Note: Available to members only
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