The Great Niggle Nobble by Agency Republic

The Great Niggle Nobble was a fun, social and immersive digital push which recognised the frustrations of thousands of home broadband users. More on the award winning Great Niggle Nobble campaign.

Social media

In July 2008 we launched the IAB Social Media Council – a group comprising all the UK’s major players in this space, established to help advertisers fully understand the formats available, and how to use them.

Social media handbook

This IAB Social Media handbook will inspire, educate and provide you with the essential tools to engage your consumers in ways impossible via the more 'traditional' media.

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Email and social media

How the targeted, segmentation and integrated benefits of email marketing can help build an effective social media campaign.

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Case studies

Find all the latest case studies from our Social Media Council members here.

Social Media Blog

The IAB social media council (SMC) has launched a blog to aid the promotion of their initiatives and invite collaboration and encourage industry debate. www.iabuksocial.co.uk will serve to inform the market about all council projects, request feedback, and provide opinion on relevant developments within the social media space.

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