Engage 2015: Higher Ground

Date:
Thursday, 15 October, 2015
Time:
9.00am - 5.30pm
Location: Barbican Centre, Silk Street, London, EC2Y 8DS
Cost:
IAB Member: £395 +VAT
IAB Non-member: £790 +VAT
Advertiser: FREE
Enquiries:

 

 Ticket prices:

 

Early Bird 20% discount until Friday 17 July

Friday 17 July - Thursday 8 October

Friday 9 October - Wednesday 14 October

 

                                           £316 (IAB Member)

£636 (Non Member)

Advertisers are free

 
 

                                              £395 (IAB Member)

£790 (Non Member)

Advertisers are free

 
 

                                   

£475 (IAB Member)

£955 (Non Member)

Advertisers are free

   

It’s time to raise our game. Today’s consumers have never enjoyed greater convenience and choice. They are tech-savvy and entitled; no longer satisfied by remote brands with carefully crafted personas, now preferring to engage with brands with a higher purpose than the next sale.

To succeed in this more interesting but more challenging game, we must use data wisely – beyond just scoring hits - to win attention and build customer relationships in a sustainable way. It’s time to reach for the higher ground.

Speakers include:

  • Anna Hill, CMO, The Walt Disney Company
  • Claire Valoti, Director of Sales, Facebook (UK)
  • Frederic Joseph, Global COO and UK CEO, S4M
  • Jack Whitehall, Comedian and Actor
  • James McClure, General Manager UK & Ireland, Airbnb
  • Jeff Collins, Chief Revenue Officer, Viant
  • Kathy Savitt, CMO and Head of Media, Yahoo
  • Katie Field, MD UK, Viant
  • Leo Johnson, Partner, PwC
  • Nicholas Lovell, Author, The Curve
  • Nikki Mendonça, EMEA President, OMD
  • Dr Paul Marsden, Psychologist
  • Randall Rothenburg, CEO and President, IAB US
  • Scott Ferber, Chairman and CEO, Videology