News & Blogs

Your one-stop shop for the latest in digital and mobile advertising, featuring industry news and insightful comment pieces from the IAB team and our members. Join the conversation and comment on blog discussions - or, if you'd like to contribute a blog, get in touch.

01/09/2014
More than half of internet users in the US spend at least three hours a day online, new research has revealed.
Native
29/08/2014
The majority of marketers in the UK will increase their investments in native advertising in 2015, new research has...
28/08/2014
Twitter has confirmed that it has opened up its analytics dashboard to all users of the site, which means every...
27/08/2014
The income gained from tablet games is set to shoot up over the coming years, with total revenue set to triple before...
Twitch
26/08/2014
Amazon has announced the purchase of game live-streaming service Twitch in a deal worth $970 million (£585 million).
SoundCloud unveils ad plans
22/08/2014
Online music streaming service SoundCloud has unveiled plans to introduce advertising to its service as it seeks to pay...
21/08/2014
Over the last few days, many Twitter users around the world may have noticed something different in what their Twitter...
20/08/2014
The constant presence of mobile technology in people's lives is changing the way millennials in the UK think about what...
19/08/2014
Google has acquired travel application startup Jetpac for an undisclosed fee, which may help the company boost the...
19/08/2014
Research released today by IAB UK reveals that 76% of the top 50 UK technology and telecoms brands have a mobile...
29/08/2014
Claire Valoti, Head of Agency Relations at Facebook UK, outlines why Facebook is taking part in the UK Digital Upfronts...
29/08/2014
John Watton, Director, Digital Marketing EMEA, Adobe, explores what the future holds for Google’s advertising business.
28/08/2014
Exponential are premier sponsors of IAB Engage 2014. Phil Buxton, Chief Marketing Officer, outlines his top 10 digital...
27/08/2014
Nick Stringer, Director of Regulatory Affairs at IAB UK and EDAA chairman, suggests how businesses can invest in ways...
27/08/2014
Ross Webster, MD EMEA at The Weather Channel, outlines how harnessing the power of weather in conjunction with a strong...
27/08/2014
Stuart Aitken, Editorial Manager at the IAB, reflects on some key recent developments in the digital audio sector and...
26/08/2014
Chris Clarke, chief creative officer at DigitasLBi, outlines why DigitasLBi is taking part in the UK Digital Upfronts...
21/08/2014
The IAB's Programmes Executive, Rachel Fisher explains why the IAB have partnered with PerformanceIN to create a fully...
19/08/2014
Ben Dimond, Group Agency Director at Opera Mediaworks, reveals what your apps say about you.
18/08/2014
Rebecca Muir, Product Marketing Lead, EMEA at Quantcast, charts programmatic audience development around the world.
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