Sony Xperia wanted to promote their Xperia T smartphone in an environment of tech savvy, early adopters with a passion for music.The first burst of activity had featured standard display activity and both client and agency wanted to improve on...
With more and more people using social media on a daily basis, Clinique became interested in using Google+ as a part of its digital programming. The goals in launching the brand on Google+ were straightforward: “To provide information to audiences...
Harvester and their technology partner Eagle Eye created a campaign that offered consumers £5 off their bill when spending £30 or more. The voucher could be used at any Harvester restaurant across the UK, and could be redeemed directly from the...
The UK online travel agency Travel Republic has become the first UK travel agency to hit over 1 million followers on Google+.
Travel Republic wanted to share their content with an international audience as well as driving traffic to the Travel...
Cadbury wanted to explore the possibilities with Google+'s newest feature - communities. They created a community called “Cakes & Baking – The Cadbury Kitchen” addressing a ket content area for the brand. Cadbury's community page was one of the...
Mobile Rising Star Ad Unit created by BabyCenter, Crisp, Google, Jivox, Medialets, MediaMind, Microsoft Advertising, PointRoll, Time Inc. and Yahoo! The IAB Full page flex Ad Unit is a full screen ad experience with sight, sound, motion, and...
Mobile Rising Star Ad Unit created by MediaMind and Pictela.
The IAB Mobile Pull is a two component ad unit, starting with a top or bottom screen banner ad that, on user interaction, vertically pulls a full screen ad experience with sight, sound,...
Mobile Rising Star Ad Unit created by MediaMind, Pointroll and The Weather Channel. The IAB Mobile Slider is a two component ad unit, starting with a standard ad banner that, on user interaction, horizontally slides a full screen ad experience with...
Mobile Rising Star Ad Unit created by Microsoft Advertising. The IAB Mobile Filmstrip is a scrolling, multi-panel ad experience designed to provide a content-rich, interactive canvas for storytelling with consistent behaviours that keep the viewer...
Mobile Rising Star Ad Unit created by Crisp. The IAB Mobile Adhesion Banner is an advertising format that maximises content and device compatibility for all digital screens, starting with smartphones and tablets.
