Why advertise online?
In an increasingly digital world, online and mobile together offer a broad range of advertising solutions which deliver some of the richest benefits demonstrated by any media channel. Use this section to find out more about the medium's key benefits and how you can apply them.
Brand advertising online
Getting Started
How the IAB can help
Contact
Enquiries:
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For membership enquiries please contact Claire Francis
- Why advertise online?
- In this section
- Ten reasons to advertise online
- Getting started
- Brand advertising online
- How the IAB can help
Did you know
40,000,000
UKOM data shows that approximately 40 million people in the UK (aged 2+) use the internet every month
- Disciplines & markets
- Disciplines
- Vertical markets
Did you know
£2,350,000
In 2010, UK advertisers spent £2.35 billion on PC and mobile paid search alone, making up 57% of total online adspend (IAB / PwC AdSpend Study Full Year 2010)
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Did you know

Over 80 per cent of IAB Events are free to members. Over the years, the IAB has welcomed a range of high profile speakers including Sir Martin Sorrell, Bill Gates, Stephen Fry, Jimmy Carr and Dara O'Briain.
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